About us

Helping Canadian workplaces thrive since 2009.

Birchwood Leadership helps organizations across Canada navigate leadership, team, and culture challenges with clarity and confidence. Our team of registered psychologists and consultants measures what's actually happening in an organization before advising on what to do about it.

Birchwood Leadership leadership team in conversation
Who we are

A psychology practice that works like a consulting firm.

We began in 2009 as Canada Career Counselling, a Canadian career and workplace practice. Over more than fifteen years that work grew increasingly organizational, and Birchwood is the firm we built to serve it directly — a team of registered psychologists, coaches, and consultants working with leaders, teams, and whole organizations. Canada Career Counselling continues its individual career and counselling work; Birchwood carries the organizational side, led by the same practitioners.

What sets our work apart is where our people come from. Where most firms staff engagements with former management consultants, ours are led by practitioners with graduate-level training in psychology. Every recommendation is grounded in evidence and human behaviour, not assumption.

We work at the intersection of business, psychology, and mental health, the same place the hardest people decisions actually live.

A leadership team meeting around a boardroom table
Why organizations choose us

A considered choice, made easy to defend.

  • Scoped to you

    Every engagement is built around your goals and your context, not lifted from a template.

  • Evidence-based

    We integrate psychology, human behaviour, and business, with validated instruments behind every recommendation.

  • Practising since 2009

    A track record across the public, private, and non-profit sectors, with most engagements growing into long-term partnerships.

  • Accessible nationwide

    Online across Canada, and in person in Calgary, Toronto, Vancouver, and Halifax.

Our values

How we hold ourselves.

  • Ethics & integrity

    We work to the ethical standards required of registered psychologists.

  • Human-centred

    We meet people where they are and build relationships that outlast the engagement.

  • Evidence first

    Our tools and methods are validated and research-backed, not improvised.

  • Thought leadership

    We work at the intersection of business, psychology, and mental health.

  • Outcome-focused

    Development goals are tied to the business goals they exist to serve.

By the numbers

Numbers don’t lie, and ours say you’re in good hands.

  • Experience

    17+

    Years practising

    • Registered psychologists and certified coaches
    • Graduate-level minimum, across every consultant
  • Reach

    500+

    Leaders coached and assessed

    • Executives, directors, and emerging leaders
    • Across Canada and internationally
  • Depth

    150+

    Organizations served

    • Public, private, and non-profit sectors
    • Most engagements grow into long-term partnerships
Inclusive & proudly Canadian

We welcome and celebrate diversity in every form.

We are proud to be an inclusive organization, supporting clients and workplaces that value respect, equity, and belonging.

Start with a conversation.

Tell us what's happening in your organization. We'll tell you what we'd measure, and what it would cost to find out.